Mirror Package Design

Led the design and development of hundreds of mirror packaging concepts for large-scale production.

I manage the full packaging workflow, from concept to final production, working closely with overseas factories to coordinate specs, dielines, and print execution.
My work spans a range of styles, from minimal, soft-toned palettes to more graphic and unique layouts.

All designs below have been featured in major retail stores across Canada and the US.

Some of the designs also included specialty packaging lines with die-cut patterns on the back, designed to be reused as coasters, combining design value with sustainability and product repurposing.

Role
Lead Designer (In-house at Luxe Decor Life)

Year
2021-Ongoing

These designs have been produced and made publicly available in retail stores. All rights to the work belong to Luxe Decor Inc. & Sales LTD. Projects were created as part of my role on their in-house design team.

Lumi Collection gold-framed mirror in unopened packaging with a picture of a living room with white furniture on the box.
Square boxed round mirror for wall mounting with packaging displaying 24-inch size and interior design picture.
Unassembled rectangular wall mirror in packaging with a label indicating 24 x 36 inches, featuring a small circular window showing the mirror surface and branding.
Packaging of a three-panel lighted mirror with the brand name Lumi, measuring 18x48 inches, featuring an interior image of a modern, minimalistic living room with white chairs and a plant, and text indicating luxury decor.
Box containing a round 20-inch mirror with gold trim, labeled as a black and white packaging for the mirror.
Two square boxes each containing round mirrors, set against a black background.
Packaging box for Mira Nova mirror, measuring 36 inches by 24 inches, featuring a label with a living room with a sofa and mirror.
Octagonal wall mirror in pink packaging with size 18x24 inches, a small logo with initials 'Ly' at the top left corner, and a picture of a room with a mirror on the bottom right corner.
Packaging for a rectangular mirror with a wood frame, featuring images of a bathroom interior and a living room with wall art, labeled as 'Malfi Coast Design,' size 18x32 inches, with two mirror panes on the packaging.
Lumi brand mirror packaging with dimensions 24 inches by 36 inches, featuring a black and beige design and a small circular image of a decorated room at the bottom.
Full-length mirror with black frame and protective packaging at corners, displayed against a black background.
Lumi brand decorative mirror packaging with dimensions 16x32 inches, featuring a burgundy and white design, and the words LUXE DECOR LIFE on the bottom.
Lumi brand mirror with black frame, measuring 20 by 40 inches, in black packaging with green and white text, and a small cutout at the bottom right corner.
Packaging for a 28-inch round wavy mirror with black wavy frame, pink-colored box with product description in English and French, and a photo of a living room with a similar mirror above a brown sofa.
Rectangular mirror with a gold frame, packaged in a box labeled "Lumi Collection," size 24x28 inches, with a picture of a modern, minimalist interior on the box.
Packaging box for a 24-inch round mirror named Lumi, from Luxe Decor Life, designed in Canada.
Packaging for a Lumi Luxe Decor Mirror, 20x30 inches, with a picture of the mirror on the box, a small overview of a bathroom decor scene at the top right, and branding details.
A large rectangular mirror with a decorative striped frame, packaged for retail, with a label indicating it is 18x48 inches and designed for wall use, displayed in a home living room setting.
Packaging for a LUMI collection mirror with instructions on how it can be hung both vertically and horizontally, and details on assembly, design, and eco-friendly packaging, including cut-outs for coaster re-purposing.
A boxed 32-inch round mirror with a black frame, decorated with white and gold accents, and a picture of a modern living room with a round mirror hanging above a wooden console.
Packaging box for a 24x72 inch LUMI mirror, with branding, size specifications, and decorative accents.
Box of Lumii collection mirror with a partial view of the round mirror inside and packaging design featuring a living room image, decorative circles, and text.
Box of a rectangular mirror with a beveled edge, packaging shows dimensions 24 inches by 36 inches, includes small images of the mirror in a room setting.
Packaging for an 18x64-inch Lumi LED mirror. The box is black with beige accents and features the Lumi logo at the top and bottom. There is a small picture showing the mirror installed in a room. The words "Luxe Decor Line" are printed at the bottom.
Empty black-framed mirror on a store display with a label indicating it is 24x36 inches. The shelf has a white wire basket below it. The background shows shelves with lamps and a rack of backpacks.

Products in stores

A store display with a large round wall mirror in rectangular packaging, positioned on a white wire shelf.
A retail display of three standing mirrors with metal frames, one labeled 'Lumi 12x48', in a store aisle. In the background, other home decor items like clocks and shelving are visible.
Empty display mirror with a label indicating size 22x28 inches, in a retail store aisle with luggage and clothing displays in the background.