Tuff Pro Website Customization & Design

Designed and built the website for Tuff Pro, a sourcing and tools brand under Luxe Decor Sales LTD. The site was developed using a Wix Studio template as a base, which I heavily customized to reflect the brand’s visual identity and business goals.

Key contributions included:

Building all product and category pages from scratch, with a consistent layout and structure.

Designing hover effects, transitions, and responsive interactions across desktop and mobile.

Curating and editing product imagery, using real photos where possible and AI-generated or mockup placeholders when needed.

Writing keyword-driven product descriptions to support SEO.

Creating custom map graphics to visually represent warehouse locations, based on requests from the team.

Ensuring clear navigation and CTAs focused on sourcing and quote requests.

The result is a clean, conversion-focused website that presents Tuff Pro as a professional, capable supplier in the hardware and tools industry.

Role
Designer (Template-Based Build with Custom Modifications)

Year
2025

All rights to the final design and content belong to Tuff Pro Sales LTD and Luxe Decor Sales LTD. This project was completed as part of my role as an in-house designer. This website was built using a Wix Studio base template, which I extensively edited and customized. I added new pages, layouts, transitions, and original content, using portions of the existing structure where appropriate to maintain functionality.

A laptop displaying the homepage of TUFF PRO, a global sourcing company, sitting on a metal shelf in a dark room.
A smartphone displays a webpage about paint prep and protection, showing an image of black nitrile gloves and a roll of tape on a textured gray and black surface.
Laptop displaying a website for TUFF PRO with product categories such as Paint, Tools & Hardware, and Cleaning on a black textured surface against a black background.
Smartphone displaying a website about global sourcing experts, placed on a black, grid-patterned surface.
Laptop displaying a website for TUFF PRO with the headline "Comprehensive Sourcing Solutions" in an outdoor setting with a chain-link fence in the background.
Open laptop displaying a map of North America with dots marking warehouse locations in Canada and the United States, set against a black background with vertical metal bars.