Workshop PR Client Box

Created a custom-designed PR client box for Workshop Hospitality in 2024, based on the art direction by Blok Design, who developed the brand identity.

The box features Workshop’s brand colours, a minimal aesthetic, and strong use of negative space, aligned with the brand’s refined visual tone. My role was to carry forward and apply Blok’s existing design system, ensuring consistency across layout, materials, and production.
I do not take credit for the original branding or graphic design, this project reflects my contribution in executing and extending their direction through packaging.

The interior was structured to hold printed materials and a measuring tape, with ergonomic cutouts for easy access. I also created a custom adhesive sticker using the provided graphics and palette, tying the full experience together.

Role
Lead Designer (based on Art Direction of Blok Design for Workshop)

Year
2024

I don’t own any of this work all rights belong to Workshop Hospitality and Blok Design. Projects were created as part of my role on their in-house design team.

White box with 'workshop' branding, black background, and labels indicating it is from Workshop Hospitality, located in North York, Ontario, Canada.
Open cardboard and pink foam packaging box with custom compartment trays, inside a black background
A white box with the words "JW JKShop" printed on top, floating against a black background.
A roll of brown decorative tape called washi tape on a black background, with printed text that reads 'washi.shop' and 'shaping memorable environments'.
White box with gray text that reads 'workshop' and an icon indicating restrooms, with small text providing website and address information at the bottom.